Know Injury supports the various national, state and local, injury prevention and safety promotion campaigns that are run throughout the year.  Campaigns can be an efficient and effective tool for increasing awareness amongst the community on a particular topic or issue and can have the potential to reach a large audience.  Campaigns can run for a whole month, a week or even for one day.

Know Injury encourages you to get involved in an injury prevention or safety promotion campaign and promote the cause to your community by running activities, events or getting active on social media.

Know Injury has developed media toolkits to support Local Governments, community organisations and regional services participate in injury prevention and community safety campaigns.  You’ll find everything you need to get started within the toolkits.  Check back regularly as additional toolkits will become available throughout the year.

 

Injury Prevention and Safety Promotion Media Toolkits

National Burns Awareness Month Toolkit

The National Burns Awareness Month (1-30 June) aims to drive greater awareness amongst the Australian community of the correct first aid treatment for minor burns.

Download here

Farm Safety Week Toolkit

National Farm Safety Week is held each year to raise awareness of farm safety issues across Australia. Save the Date: 17-21 July.

Toolkit available early July.

This calendar provides a range of injury prevention campaigns or awareness days, running in Western Australia or Australia. Health practitioners are encouraged to link local activities with these campaigns. In each campaign you will find a toolkit with all the information you need to inform your audiences and link with other organisations.

Date	Injury Topic	Campaign	Organisation	Website	Locale	Description
Jun-17
1st – 30th	Burns and Scalds	National Burns Awareness Month	Know Injury and the Julian Burton Burns Trust	Link to site	State	The National Burns Awareness Month aims to drive greater awareness amongst the Australian community of the correct first aid treatment for minor burns. National Burns Awareness Month is an initiative of the Julian Burton Burns Trust, Australia’s leading community organisation dedicated to burn injury. Winter traditionally shows an increase in the number of home fires as people use more appliances to stay warm, while the month of August is when the most fatal fires occur in Western Australia (WA). The key causes of the fire include unsafe use of heaters, open fireplaces and smoking.
Jul-17
6th – 13th	Various	NAIDOC Week	National Aboriginal and Islander Day Observance Committee	Link to site	National	The 2017 NAIDOC Week theme aims to  celebrate the essential role that Indigenous languages play in both cultural identity, linking people to their land and water, and in the transmission of Aboriginal and Torres Strait Islander history, spirituality and rites, through story and song.
17th – 23rd	Farm Safety	National Farm Safety Week	Farmsafe Australia	Link to site	National	Each year National Farm Safety Week is held to raise awareness of farm safety issues across Australia. The 2017 theme is “Creating a resilient, safe and healthy ag community”.
Sep-17
10th	Suicide and Self Harm	World Suicide Prevention Day	International Association for Suicide Prevention and Suicide Prevention Australia	Link to site	International	This World Suicide Prevention Day we’d like you to help us create a positive ripple effect, with as many suicide prevention awareness raising events as possible being held in Australia on or around World Suicide Prevention Day.
14th	Suicide and Self Harm	R U OK day	R U OK	Link to site	National	R U OK?’s vision is a world where we’re all connected and protected from suicide. Their mission is to inspire and empower everyone to meaningfully connect with people around them and support anyone struggling with life.
Oct-17
1st-31st	Various	Safe Work Month	Safe Work Australia	Link to site	National	National Safe Work Month aims to improve awareness of work health and safety, encourage discussion about safety at work and share positive workplace stories from across Australia.
10th	Suicide and Self Harm	World Mental Health Day	World Federation for Mental Health	Link to site	International	World Mental Health Day (WMHD) is a day for global mental health education, awareness and advocacy. An initiative of the World Federation for Mental Health, WMHD is an annual program held on 10 October to raise public awareness of mental health issues worldwide.
23rd – 29th	Poisoning	International Lead Poisoning Prevention Week of Action	Global Alliance to Eliminate Lead Paint	Link to site	International	The week aims to raise awareness and promote actions to address the human health effects of lead exposure, especially for children. During the week, events and awareness raising activities are organized all around the world.
Nov-17
19th	Transport	World Day of Remembrance for Road Traffic Victims	European Federation of Road Traffic Victims and other NGO’s	Link to site	International	Commemorated on the third Sunday of November, the day remembers the millions killed and injured on the world’s roads, together with their families, friends and many others who are also affected.
25th	Violence	International Day for the Elimination of Violence Against Women	United Nations	Link to site	International	An occasion to raise public awareness that violence against women and girls is a human rights violation, public health pandemic and serious obstacle to sustainable development.

 

Date	Injury Topic	Campaign	Toolkit	Organisation	Website	Locale	Description
Ongoing	Drowning	Don’t Drink and Drown		Royal Life Saving WA	Link to site	Western Australia	Drinking alcohol in, on and around water will significantly increase the risk of drowning. The alarming number of deaths among 15-24 year olds led to the Royal Life Saving Society WA establishing the Don’t Drink and Drown campaign in 2004.The campaign aims to reduce the number of alcohol related drowning deaths and injuries in this high-risk age group by educating and promoting the Don’t Drink and Drown messages.
Ongoing	Drowning	Keep Watch		Royal Life Saving WA	Link to site	Western Australia	Keep Watch aims to reduce the incidence of toddler drowning in the community. Keep Watch is Royal Life Saving Society WA’s longest running program was introduced in Western Australia in 1996, a year that saw 14 toddlers drown across the state. The program was originally conceived solely as a mass media campaign but additional strategies were added to strengthen the program’s influence and ensure it is reaching parents effectively.
Ongoing	Alcohol-related Harm	Parents, Young People and Alcohol ‘I See’		Drug and Alcohol Office	Link to site	Australia	The campaign’s key message is based on the National Health and Medical Research Council’s (NHMRC) guideline that for children and young people under 18 years of age, not drinking alcohol is the safest option. Alcohol consumption as an adolescent or young adult is associated with physical injury including accidental and violent injury. Drinking alcohol also increases the risk of developing mental health and social problems, especially when a person starts drinking at a young age.
Ongoing	Alcohol-related Harm	Strong Spirit Strong Future		Drug and Alcohol Office	Link to site	Australia	The Strong Spirit Strong Future campaign is an initiative of the Drug and Alcohol Office’s State-wide Aboriginal Fetal Alcohol Spectrum Disorders (FASD) Prevention Project. The Project was funded by the Council of Australian Governments (COAG) Indigenous Early Childhood Development National Partnership Agreement funding for four years and commenced in July 2010.It promotes that the safest thing to do when pregnant, planning a pregnancy or breastfeeding, is not to drink alcohol.
Ongoing	Alcohol-related Harm	Strong Spirit Strong Mind		Drug Aware	Link to site	Australia	Strong Spirit Strong Mind promotes the uniqueness of Aboriginal culture as a central strength in guiding efforts to manage and reduce alcohol and other drug related harm in Aboriginal communities. Strong Spirit Strong Mind is a culturally secure campaign which focuses on the impact of alcohol and other drug use on the individual’s physical health and the impact on family and community.
Ongoing	Drug-related Harm	Meth Can Take Control		Drug Aware	Link to site	Australia	The campaign aims to prevent and delay the uptake of methamphetamine use and stop use. The campaign also aims to increase access to treatment and support services.The Campaign is based on real stories and experiences of people across Western Australia who shared their experiences so they could help others stop meth taking control.
Ongoing	Youth/Child Safety	Home Safety Campaigns		KidSafe WA	Link to site	Western Australia	The home safety program runs a focused campaign targeting specific child injury issues with the support of the WA Department of Health. The aim of the campaign is to raise awareness and reduce the rates of childhood injuries by keeping specific injuries that continue to have high rates at front of mind.
Ongoing	Youth/Child Safety	Do Not Leave Children in Cars		KidSafe WA	Link to site	Western Australia	Kidsafe WA’s ‘Do Not Leave Children in Cars’ campaign aims to raise community awareness and reduce the number of children left unattended in parked cars in Western Australia.
Ongoing	Violence	Respect		Australian Government	Link to site	Australia	The national campaign aims to help break the cycle of violence by encouraging adults to reflect on their attitudes, and have conversations about respect with young people. The campaign is aimed at parents and family members of children aged 10–17, as well as the teachers, coaches, community leaders and employers of young people.