Content

Campaigns

Know Injury supports the various national, state and local, injury prevention and safety promotion campaigns that are run throughout the year.  Campaigns can be an efficient and effective tool for increasing awareness amongst the community on a particular topic or issue and can have the potential to reach a large audience.  Campaigns can run for a whole month, a week or even for one day.

Know Injury encourages you to get involved in an injury prevention or safety promotion campaign and promote the cause to your community by running activities, events or getting active on social media.

Know Injury has developed media toolkits to support Local Governments, community organisations and regional services participate in injury prevention and community safety campaigns.  You’ll find everything you need to get started within the toolkits.  Check back regularly as additional toolkits will become available throughout the year.

 

Injury Prevention and Safety Promotion Media Toolkits

Falls Prevention Toolkit

To coincide with the Build Your Balance campaign (September – November 2017) by Stay On Your Feet®, our falls prevention toolkit aims to raise awareness of falls prevention among older adults.

Download here

National Farm Safety Week Toolkit

National Farm Safety Week is held each year throughout July to raise awareness of farm safety issues across Australia.

Download here

National Burns Awareness Month Toolkit

The National Burns Awareness Month (1-30 June) aims to drive greater awareness amongst the Australian community of the correct first aid treatment for minor burns.

Download here

 

This calendar provides a range of injury prevention campaigns or awareness days, running in Western Australia or Australia. Health practitioners are encouraged to link local activities with these campaigns. In each campaign you will find a toolkit with all the information you need to inform your audiences and link with other organisations.

Date

Injury Topic

Campaign

Organisation

Website

Locale

Description

Sep-17

6th – 12th Spinal Injury Spinal Injury Awareness Day Australian Spine Injury Awareness Link to site National Every day in Australia someone’s life changes in an instant due to a spinal cord injury. The week is relevant not only to people living with spinal cord injuries, their families and friends; but the broader community, venues and business.
10th Suicide and Self Harm World Suicide Prevention Day International Association for Suicide Prevention and Suicide Prevention Australia Link to site International This World Suicide Prevention Day we’d like you to help us create a positive ripple effect, with as many suicide prevention awareness raising events as possible being held in Australia on or around World Suicide Prevention Day.
14th Suicide and Self Harm R U OK day R U OK Link to site National R U OK?’s vision is a world where we’re all connected and protected from suicide. Their mission is to inspire and empower everyone to meaningfully connect with people around them and support anyone struggling with life.

Oct-17

1st – 31st Various Community Safety Month Victorian Safe Communities Network Link to site National Community Safety Month is held every October and reminds us that we all have a role in making our communities safer. Local communities, groups, schools, regional services, businesses, state and local government departments and agencies, are encouraged to build community safety partnerships by organising safety activities with other organisations and groups.
1st-31st Various Safe Work Month Safe Work Australia Link to site National National Safe Work Month aims to improve awareness of work health and safety, encourage discussion about safety at work and share positive workplace stories from across Australia.
2nd – 8th Various Neighbourhood Watch Week Neighbourhood Watch Australasia Link to site National Neighbourhood Watch (NHW) is a community led safety and awareness program working in partnership with police. It aims to prevent crime, stop social isolation and increase the safety, security and quality of life for everyone in the community. NHW Week aims to raise public awareness of and the benefits of belonging to a local Neighbourhood Watch group. The aim is to increase membership of and encourage participation in Neighbourhood Watch programs throughout Australia.
10th Suicide and Self Harm World Mental Health Day World Federation for Mental Health Link to site International World Mental Health Day (WMHD) is a day for global mental health education, awareness and advocacy. An initiative of the World Federation for Mental Health, WMHD is an annual program held on 10 October to raise public awareness of mental health issues worldwide.
23rd – 29th Poisoning International Lead Poisoning Prevention Week of Action Global Alliance to Eliminate Lead Paint Link to site  International The week aims to raise awareness and promote actions to address the human health effects of lead exposure, especially for children. During the week, events and awareness raising activities are organized all around the world.

Nov-17

19th Transport World Day of Remembrance for Road Traffic Victims European Federation of Road Traffic Victims and other NGO’s Link to site International Commemorated on the third Sunday of November, the day remembers the millions killed and injured on the world’s roads, together with their families, friends and many others who are also affected.
25th  Violence International Day for the Elimination of Violence Against Women United Nations Link to site International An occasion to raise public awareness that violence against women and girls is a human rights violation, public health pandemic and serious obstacle to sustainable development.

 

Date

Injury Topic

Campaign

Organisation

Website

Locale

Description

Ongoing Drowning Don’t Drink and Drown Royal Life Saving WA Link to site Western Australia Drinking alcohol in, on and around water will significantly increase the risk of drowning. The alarming number of deaths among 15-24 year olds led to the Royal Life Saving Society WA establishing the Don’t Drink and Drown campaign in 2004.The campaign aims to reduce the number of alcohol related drowning deaths and injuries in this high-risk age group by educating and promoting the Don’t Drink and Drown messages.
 Ongoing Drowning Keep Watch Royal Life Saving WA  Link to site Western Australia Keep Watch aims to reduce the incidence of toddler drowning in the community. Keep Watch is Royal Life Saving Society WA’s longest running program was introduced in Western Australia in 1996, a year that saw 14 toddlers drown across the state.

The program was originally conceived solely as a mass media campaign but additional strategies were added to strengthen the program’s influence and ensure it is reaching parents effectively.

Ongoing Alcohol-related Harm Parents, Young People and Alcohol ‘I See’ Drug and Alcohol Office Link to site Australia The campaign’s key message is based on the National Health and Medical Research Council’s (NHMRC) guideline that for children and young people under 18 years of age, not drinking alcohol is the safest option. Alcohol consumption as an adolescent or young adult is associated with physical injury including accidental and violent injury. Drinking alcohol also increases the risk of developing mental health and social problems, especially when a person starts drinking at a young age.
 Ongoing Alcohol-related Harm Strong Spirit Strong Future Drug and Alcohol Office Link to site  Australia  The Strong Spirit Strong Future campaign is an initiative of the Drug and Alcohol Office’s State-wide Aboriginal Fetal Alcohol Spectrum Disorders (FASD) Prevention Project. The Project was funded by the Council of Australian Governments (COAG) Indigenous Early Childhood Development National Partnership Agreement funding for four years and commenced in July 2010.It promotes that the safest thing to do when pregnant, planning a pregnancy or breastfeeding, is not to drink alcohol.
 Ongoing Alcohol-related Harm Strong Spirit Strong Mind Drug Aware  Link to site Australia  Strong Spirit Strong Mind promotes the uniqueness of Aboriginal culture as a central strength in guiding efforts to manage and reduce alcohol and other drug related harm in Aboriginal communities.
Strong Spirit Strong Mind is a culturally secure campaign which focuses on the impact of alcohol and other drug use on the individual’s physical health and the impact on family and community.
 Ongoing Drug-related Harm Meth Can Take Control Drug Aware Link to site Australia  The campaign aims to prevent and delay the uptake of methamphetamine use and stop use. The campaign also aims to increase access to treatment and support services.The Campaign is based on real stories and experiences of people across Western Australia who shared their experiences so they could help others stop meth taking control.
Ongoing Youth/Child Safety Home Safety Campaigns KidSafe WA Link to site Western Australia The home safety program runs a focused campaign targeting specific child injury issues with the support of the WA Department of Health. The aim of the campaign is to raise awareness and reduce the rates of childhood injuries by keeping specific injuries that continue to have high rates at front of mind.
Ongoing Youth/Child Safety Do Not Leave Children in Cars KidSafe WA Link to site Western Australia Kidsafe WA’s ‘Do Not Leave Children in Cars’ campaign aims to raise community awareness and reduce the number of children left unattended in parked cars in Western Australia.
Ongoing Violence Respect Australian Government Link to site Australia The national campaign aims to help break the cycle of violence by encouraging adults to reflect on their attitudes, and have conversations about respect with young people.

The campaign is aimed at parents and family members of children aged 10–17, as well as the teachers, coaches, community leaders and employers of young people.